On February 5 and 6, Wheaton attended PCD Paris 2026, one of the leading global events dedicated to packaging for the Perfumery, Cosmetics, and Personal Care segments, held during Paris Packaging Week in Paris.
The event was the stage for the presentation of new products and solutions that reinforce the combination of technology, design, and sustainability, pillars that guide the company’s global operations. Over the two days, Wheaton presented decoration techniques that expand creative possibilities and increase the perceived value of glass packaging.
Among the highlights was Artistic Painting, which transforms the bottle into a true canvas of expression. Versatile and dynamic, the technique allows for vibrant or subtle compositions, translating the identity of brands with personality and authenticity, strengthening emotional connections with consumers.
The internal applications Metallic Inner Color, Chameleon, and Pearlescent also gained prominence, exploring optical effects, brightness, and depth. By using internal painting, the design reveals movement and intensity, creating premium visual experiences that transform according to the incidence of light and the angle of observation.
Another highlight was the Colorless Crystal Effect Paint, which enhances the structure of the glass by creating a subtle and contemporary three-dimensional effect. Inspired by the aesthetics of cut crystal, the technique highlights transparencies, points of brilliance, and visual freshness, placing the glass as the protagonist of the composition.
Contour Painting reinforced the integration between color, shape, and movement by enveloping the bottle with technical precision and creating sophisticated depth. Hot Stamping 360° demonstrated how continuous metallic shine can fluidly follow the curves of the glass, amplifying the visual impact and perception of exclusivity.
Participation in PCD Paris 2026 reinforces Wheaton’s commitment to anticipating trends, investing in technology, and offering solutions that combine engineering, aesthetics, and sensory innovation. More than just keeping up with global movements, the company remains connected to market transformations, shaping the future of glass with excellence.