About Wheaton

Wheaton is the national leader in glass packaging for the perfumery, cosmetics, and pharmaceutical sectors. Globally, it is among the five largest facilities specializing in these segments, known for its innovation in concepts, technology, service, and design.

The Wheaton Brasil Group includes:

  • Viton: Manufacturer of machines and equipment for the glass industry.
  • Decor: In-house unit specializing in glass bottle and utensil decoration.
  • Extar: Trading and representation company for glass products.
  • Farmacap: Producer of closure solutions and rubber and aluminum accessories for pharmaceutical, veterinary, and related industries.

In addition to dominating the national market, Wheaton exports to several countries. Its prestigious clients include Avon, Natura, O Boticário, Hinode, Jequiti, Yanbal, Eurofarma, EMS, União Química, Novafarma, Ache, Casa de Madeira, Predilecta, Sakura, Grupo Pão de Açúcar, and Lojas Americanas.

History

Wheaton Brasil Group’s origins trace back to 1888 with the founding of T.C. Wheaton in Millville, New Jersey, USA. In 1952, Wheaton established its operations in São Paulo, Brazil, pioneering the production of penicillin bottles using a 4-section, double-gob I.S. machine in 1953. That same year, Wheaton expanded to produce bottles for the perfumery and cosmetics industries.

In the 1970s, Wheaton saw significant growth, expanding its facilities to reach a daily production capacity of 200 tons. The company introduced quadruple-gob machines to produce glass in colors like opaline, cobalt blue, cognac, and green.

In 1976, Wheaton launched its Household Goods division with the production of its first pressed glass cup. During the 1980s, with modernized furnaces and an expanded industrial park, the company increased production for tableware and the perfumery and cosmetics markets.

The 1990s brought further innovation, including electronically controlled machines, palletized and shrink-wrapped packaging, oxy-gas combustion furnaces, computerized monitoring, and a color feeder system for colored glass.

Quality programs were formalized during this period, and by the end of the decade, Wheaton’s administrative unit in São Paulo moved to its industrial park in São Bernardo do Campo.

Key Milestones in Wheaton’s History

Fundação da empresa T.C.Wheaton, em Millville, Estado de New Jersey, Estados Unidos.

1888

Founding of T.C. Wheaton in Millville, New Jersey, United States.
Fundação da Wheaton do Brasil na cidade de São Paulo, iniciando suas atividades com um forno com capacidade para 16 toneladas diárias de extração de vidro.

1952

Establishment of Wheaton do Brasil in São Paulo, with operations starting from a furnace capable of producing 16 tons of glass per day.
Foi colocado no mercado o primeiro frasco para penicilina, fabricado em uma máquina IS de 4 seções e dupla gota. Mais dois fornos foram construídos, elevando a capacidade de produção para 56 toneladas/dia, para atender, também, à indústria de perfumaria e cosméticos.

1953

Introduction of the first penicillin bottle to the market, produced using a 4-section, double-gob IS machine. Two additional furnaces were added, increasing production capacity to 56 tons per day to serve the perfumery and cosmetics industries.
A decoração de frascos teve um grande impulso. A Wheaton ampliou consideravelmente suas instalações, chegando à capacidade diária de 200 toneladas/dia.

1970

Expansion of bottle decoration activities and facilities, reaching a daily production capacity of 200 tons.
Transferência da unidade fabril para São Bernardo do Campo (SP), introduzindo sua primeira linha de embalagens de vidro para a indústria alimentícia.

1976

Launch of the first pressed glass cup in November, marking the creation of the Household Goods division with tableware products.
Foram instaladas as primeiras máquinas com comando eletrônico, iniciando a produção do vidro colorido pelo sistema color feeder.

1990

Installation of the first electronically controlled machines and the introduction of colored glass production using the color feeder system.
Com o intuito de preservar a história da perfumaria nacional e internacional, a Wheaton inicia a organização de um Centro de Memória, composto por uma coleção de frascos de perfumes de diferentes épocas, propagandas antigas, fotografias, equipamentos desativados, livros e revistas especializadas, armazenados em local adequado para pesquisas e exposições, dentro da reserva técnica, com acesso restrito.

2005

Establishment of the Memory Center to preserve the history of national and international perfumery. The center houses a collection of perfume bottles, vintage advertisements, photographs, decommissioned equipment, books, and specialized magazines, stored in a secure space for research and exhibitions.
A Wheaton adquire a Verescense do Brasil (antiga SGD) e passa a ser uma das maiores fabricantes globais de embalagens de vidro para a indústria de perfumaria, cosméticos e farmacêuticos.

2018

Acquisition of Verescence do Brasil (formerly SGD), solidifying Wheaton's position as one of the largest global manufacturers of glass packaging for the perfumery, cosmetics, and pharmaceutical industries.
O Grupo Wheaton adquire o parque industrial da antiga KarmannGhia, local icônico às margens da Rodovia Anchieta, em São Bernardo do Campo. Mais uma conquista do Grupo, parte importante do ousado plano de crescimento da companhia, que manteve os investimentos mesmo durante o período de pandemia.

2020

Acquisition of the former Karmann Ghia industrial park, a landmark along the Anchieta Highway in São Bernardo do Campo. This milestone represented a significant step in Wheaton's ambitious growth plan, continuing investments even during the pandemic.
Constituição do Conselho de Administração, composto por 6 membros, com foco na consolidação das práticas empresariais responsáveis e atenção aos interesses de todos os stakeholders, pautado nos fortes valores corporativos que reforçam nossa cultura e nosso objetivo de promover o crescimento inclusivo e sustentável.

2021

Formation of the Board of Directors, comprising six members dedicated to promoting responsible business practices and addressing stakeholder interests. The Board emphasizes corporate values to support inclusive and sustainable growth.
2022

2022

Launch of the first Lean Wheaton System (SLW) Contest, fostering innovation and Lean philosophy-based projects focused on continuous improvement.

2023

Establishment of the Cybersecurity Department with a strategic information security plan. Launch of the ESG Project, supported by a specialized consultancy and a multidisciplinary working group.

Inauguration of the "Memória do Vidro" space to preserve and celebrate the history of glass.