
O.U.i EDP Feminino by Grupo O Boticário: Worldstar Packaging Award 2023 Winner

Elevate Your Senses
The O.U.i line brings consumers a sophisticated collection of perfumes, body care, and bath products. The entire brand concept, including its packaging, draws inspiration from the French lifestyle.
A Fusion of Cultures
The design challenge lay in harmonizing Brazilian and French preferences into one bottle. Experts skillfully translated the French 'savoir-faire' into every detail of the packaging
The transparent bottles feature minimalist decoration, a thick, elegant base, refined embossing, and French-inspired labeling. This expertly crafted design embodies haute perfumery, adding sophistication to daily fragrance rituals
Innovative Design
Our distinctive approach to the bold, thick base involved special work on the mold to ensure a concentration of glass mass that radiates elegance in the final product.
Recognition in Excellence
Recognized with the Grandes Cases de Embalagem award in 2021, the packaging highlights our dedication to excellence and innovation.