ABRE Award

Wheaton Brasil receives the 2017 ABRE Brazilian Packaging Award

In its 17th edition, the 2017 ABRE Brazilian Packaging Award, promoted by the Brazilian Packaging Association (ABRE), rewarded the greatest companies which believe in the enhancement of Brazilian packaging, during a ceremony on September 21st, at Villa Vérico, in São Paulo.

As of 2016, ABRE awarded the packaging highlighted in their categories, by granting them the Gold, Silver or Bronze Awards.

Once again, Wheaton was distinguished by ABRE, receiving the Bronze Award this year, in the “Structural Design” category and the Gold Award in the “Special – Popular Vote”, for the “Feelin’ for Her” packaging, by Hinode.


 Cologne Feelin’ for Her, by Hinode


Sensuality and sophistication captured in an instant of movement.


The Feelin’ packaging, with its contours and shapes, alludes to the delicate flow and nuances of a long satin dress, emphasizing the femininity and elegance of every women.

Its innovative design with a long outline suggests lightness and an outstanding presence. The Feelin’ packaging counts on a special décor: a gradient metallic copper painting that highlights the thick glass bottom allowing the light to pass through and refract.





Subscribed by O Boticário group, the packaging for Glamour Love Me cologne, a Wheaton Brasil glass bottle, was also the winner in this edition of the Silver Award for the Perfume Packaging category.